OVNA OVICH - Woman, NATASHA MEAD

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12 / 12 / 2019

Woman
NATASHA MEAD

Meet Natasha the creative director of 1/1 Studio who are responsible for various aspects of our brand identity. We could not be happier to work with them. A lovely afternoon was spent catching up over tea and cookies at her home and studio in Freemans Bay, Auckland.

Where do you find self-motivation
Discovering something, maybe it's a typeface, an image or an old postage form — anything that reminds me of the joy in creating something visually satisfying. Failing that, a pot of filter coffee, and Natalie who works with me — she has an infectious positive energy which I'm lucky enough to bask in.

Unwinding method
Dinner and red wine with friend(s). Simple yet effective.

Song on repeat
Pilot by Aldous Harding

Kom Jumper in Onyx ZQ Certified NZ Possum Merino

Place you feel most grounded
Probably lounging in the garden, maybe with my partner Alex. This makes me sound like I know how to garden — but really I just like being surrounded by greenery.

Recent inspiring reads
Severance by Ling Ma, and Less by Andrew Sean Greer. Very different books, but both completely absorbed me.

Favourite thing about Ovna
All the beautiful natural fabrics. The texture of a garment is often my favourite part.

Green tip
Buying second hand, or local designer made (if you can afford it). I do think that true action must come from legislation, but pressure for that to happen needs to come from us, so anything we can do is a good thing.